AI glasses: Possessing broad sales prospects

The AI glasses market is in a stage of rapid development, with Xiaomi AI Glasses emerging as a notable representative, presenting both broad prospects and certain challenges in terms of sales.
Xiaomi AI Glasses hold distinct competitive edges in the market. In terms of hardware configuration, they adopt a "system - level SoC + coprocessor" dual - chip solution, along with an "optical frame + electrochromic glass" design. This enables the glasses to meet the usage requirements of various scenarios while ensuring functional implementation. Weighing around 49 grams, they are lightweight enough to allow for all - day wear. Leveraging Xiaomi's accumulated technology in high - density batteries, their battery life is likely to outperform that of competitors such as RayBan - Meta. In terms of pricing, the starting price of Xiaomi AI Glasses is anticipated to range from 1600 to 2100 yuan, which is more cost - effective compared to the previous Mi Glass Camera and similar competing products on the market, making them more accessible to a wider range of consumers.

The market demand for AI glasses also provides a favorable environment for the sales of Xiaomi AI Glasses. According to a report by Wellsenn XR, the global sales volume of AI glasses will reach 5.5 million units in 2025, with a compound annual growth rate (CAGR) of 97.4% over the next six years. In the first quarter of 2025 alone, the global shipment of smart glasses increased by 82.3% year - on - year, and the shipment in the Chinese market soared by 116.1% year - on - year. Moreover, there are over 700 million myopic people in China, indicating that the annual shipment potential of the entire smart glasses market may exceed 50 million units.

Nevertheless, the sales of Xiaomi AI Glasses also confront some challenges. Currently, there are deficiencies in the user experience of AI glasses, and there is a significant gap in interactive functions when compared with mature consumer electronic products, which to a certain extent dampens consumers' purchase intentions. After the initial popularity of Xiaomi AI Glasses, the market attention has shown a cooling trend. In some offline stores, there are fewer consumers proactively inquiring about or trying on the product. Additionally, issues such as insufficient inventory and infrequent restocking of some models also affect sales to a certain degree.

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